Foundations of Success™

The Foundations of Success coaching program for women in real estate, will give you the foundation needed to build a thriving & consistent real estate business. Just like a house, if you’re trying to build a business without a proper foundation, your business won’t work properly and you will not get the results you’re looking for.

Is this Program for me?

This is for you if...

This is not for you if...

The Curriculum

What Will You Learn?


Your Achievement Mindset

Get out of your own way.


Your Business Audit


Your Business Plan



Your Productivity Plan


A few reviews from my clients...


I don’t know where I’d be if it wasn’t for Jen and her continued support & mentorship. My first couple years in Real Estate were pretty rough and I questioned all my choices. After meeting Jennifer I realized not only was I doing everything wrong, I was thinking everything wrong too. The courses, advise & support changed my life. With every step forward I could truly feel how much Jennifer wanted me to succeed. I’m so grateful.



I can’t say enough about Jen. As a mentor and coach, she is absolutely incredible. She is always there to teach and inspire others in the most authentic way. She leads by example, and is truly committed to helping others succeed. Always willing to listen and share experiences, she motivates us to become the best versions of ourselves as real estate professionals. I continue to learn and be inspired from Jen and can’t thank her enough for absolutely everything!


Jennifer is the mentor everyone dreams to have and the one I didn’t expect to find! She’s not only passionate about helping women achieve their goals; she actively cultivates an environment that fosters the motivation and productivity necessary to achieve them. Her integrity and authenticity is inspirational. Her knowledge of progressive marketing is rare to find, especially in someone willing to share it. Joining Jennifer’s team was the best decision I’ve made for my real estate career!

Ready to get results like these?

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Meet Your Mentor

If we haven't met before...

My name is Jen Percival and I’m the gal who’s going to help you transform your mindset, approach and strategies, so that you can start getting the results you deserve.

I’ve spent the last 14 years in real estate, where I made multi-millions, without ever using any old-school tactics…and I’ll show you exactly how I did it.

I am a certified Master NeuroCoach™, former Brokerage owner and come armed with a Psychology degree,  25 years in marketing and sales and I’m also the mother of 4 kids! Yes you can do it all.


I would be nowhere today without Jen!

Jen has helped me understand how to create evergreen content and really plan for the future of my business 5, 10 and 20 years down the road. Without her constant support and belief in what I can do and her extensive knowledge as to how to do it , she comes to solution finding through personal experience and success. I would be nowhere today without Jen!


You've got questions? I have answers!

Once you have completed the program, you can register for a group coaching call to ask questions and get advice or feedback about your business.

The program will take most agents 30 days to complete, however you can complete faster or take longer.

The program is always open for registration, provided there is space.

Yes, in this program you will get lifetime access to all materials.

There is a 30-day money back guarantee, provided you have completed the program, lessons and attended the group coaching call.

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Refund Policy


30-Day, Money-Back Guarantee

If you are not completely satisfied with the Foundations of Success program, you can request a full refund, IF you have completed & submitted the exercises & attended the group coaching call. This program is for serious Realtors only.


Jen has brought her creativity, humour and caring bluntness into an amazing coaching program.

Last year after nearly a decade of successful real estate under my belt already, I was feeling lost in how I wanted to grow my restructure my business. I was pretty grossed out by all the pre-packaged “hustle & hound” methods, like cold calling, door knocking or hounding people you know until they avoid you like you’re a greasy used car salesman.

If you’re like me and needed a change, or better yet are new to the game and want to develop an incredible business from the start, Jen is your girl.

Let's Get Started...

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"With her help and guidance, I've more than doubled the amount of business I'd targeted in my first year as a solo agent."

It has truly been my honor and pleasure to have Jen Percival as my mentor and coach! She’s the type of mentor and coach everyone hopes to find. She stays current on what works in our ever-changing industry, does not encourage (or mandate) us to use outdated tactics, and truly pours into us to help us get out of our own way and grow/scale our businesses in a way that makes sense and works for us as individuals. Jen is tough when she needs to be, forever fair, and always there when I’ve needed her.  Anyone considering working with Jen should definitely sign up and do it! You won’t regret it! Not only is she a phenomenal mentor and coach, I’m honored to be able to call her my friend.